This project was a challenging exercise in cinematography and editing. Shakiness from the car ride presented challenges when stabilizing the footage. A very, very dusty windshield also led to some exercises in spot removal using the content-aware fill and masking in After Effects.
Motion tracking the billboard faces was another challenge. Variable refresh rates on the digital screens lead to a lot of flickering and stuttering on the images, so the decision was made to motion track a generic marketing logo onto the boards for display purposes in this video.
A majority of locations in this video are along I-93 in Boston, South Boston, Dorchester, Somerville, and Stoneham Massachusetts. An accompanying photo project also exists for viewing either on my Behance page, or website portfolio.